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4 Challenges That Come with Marketing Your Own Home

If you’re looking to list your home this year, we have some good news—2020 is forecasted to be a seller’s market, which means most properties will sell quickly and for a higher price than normal. Although buyers are scrambling to find somewhere to settle down, even the most desirable homes still need some marketing to attract a broader audience.

Thinking about selling without the help of an agent? Here are four challenges you might not have thought about—and why you should probably consider working with a pro instead.

Reaching Out to Buyers

Real estate is always evolving, and nowadays, most homebuyers are using the internet, apps, and more to do their research before scheduling an in-person tour. That means if you want to reach an even broader audience, you’ll have to look further than just Zillow. With so many new platforms to choose from, It’s hard to know where to promote your listing—but working with an agent will open the door to even more options (and mean less work for you!).

Not sure where to start? Working with a licensed real estate expert will give you access to the Multiple Listing Service (MLS), which is the number one way that buyers search for homes. The right agent will reach out to their broad network of contacts, host open houses, take advantage of social media, and feature your home on top real estate apps.

Taking Professional Photos

Now that we’ve entered the digital age of real estate, it’s essential to get your space looking its best on a screen. Wondering how to make an unforgettable first impression? High-quality listing photos can help lure buyers into your home, especially if you highlight its best features.

Although smartphone cameras have come a long way, they still can’t hold a candle to the power of a professional photographer. If you want a picture-perfect listing, working with a pro is the way to go—they’ll use the right angles and lighting to make your home appear bigger and brighter. Agents can even create virtual tours and take aerial photographs, which allow buyers to get an in-depth look at your home from the comfort of their couch.

Perfecting Your Listing

Want to craft a flawless listing? It’s not as easy as you might think. Most buyers prioritize price, square footage, and the number of bedrooms and bathrooms—and you should include all of these in your home’s description. However, there’s more to it than just mentioning the basics.

Because many buyers preview homes online first, a good description will set your listing apart from the rest. Highlighting special features, such as outdoor entertaining space or custom cabinets, will have potential buyers falling in love at first sight. If writing isn’t your forte, you might want to consider turning to an agent instead. They’ve probably crafted hundreds of listings in your area, so they’ll know how to appeal to prospective buyers.

Pricing Right the First Time

No matter how well you market your listing, even the most beautiful homes can linger on the market if they aren’t priced correctly. Unless you have plenty of real estate experience under your belt, you could end up making a costly mistake by setting a price without the help of a specialist. If you list too low, you risk losing hard-earned equity—but asking too much will drive buyers away.

If you’re feeling a little lost, you might want to let a professional crunch the numbers for you. The right agent will be familiar with what other homes are selling for in your area, and they’ll be able to figure out how you stack up against the competition.

Take Your Next Steps

Are you ready to team up with an agent and take the hassle out of selling? Let us do the heavy lifting for you! We believe there’s no such thing as too many questions, so feel free to reach out to learn more about navigating the selling process, as well as our effective marketing strategies.

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The Top 4 Home-Selling Myths of 2019, Busted

“Fake news” has become one of the trendiest terms of the decade—even when it comes to real estate. Homeowners are often bombarded with selling advice that promises to get their home sold quickly and for top dollar…but more often than not, these “tips” are nothing more than misleading—and can throw you off-track.

As we near the end of the year, we want to set the record straight. Here’s our list of the top four selling myths, debunked.

Myth #1: It’s Just like Reality TV

If HGTV is your guilty pleasure, you’ve probably watched hundreds of buyers and sellers navigate the real estate process on camera. Although the shows do get some things right, they’re often scripted and don’t provide an accurate idea of what it takes to sell your property.

One of the biggest misconceptions created by these programs is the length of the selling process. Don’t fall for the TV magic—it actually takes a lot more than a showing and a phone call to close a deal. In reality, homes can sit on the market for 60 to 100 days or more, and the closing process might last for up to 45 days. Instead of expecting instant gratification, it’s best to talk with your agent to create a realistic timeline before listing.

Myth #2: Selling Without an Agent is Cheaper

Many sellers are tempted to list their home as “for sale by owner” because they want to avoid a commission fee. However, the risks involved definitely outweigh the savings. Real estate agents have to wear a lot of hats—they act as everything from property value analyzers to professional marketers to legal negotiators, all of which require years of experience. When you opt to sell on your own, all of that responsibility falls onto your shoulders, and it’s a lot to handle at once.

Although it might seem like you’re saving money by doing it all yourself, an agent can protect you from scams, guide you through paperwork, and even sell your home for up to 75% more. In fact, a recent assessment by the National Association of Realtors notes that the average FSBO home price was $185,000, while homes sold by a Realtor went for $245,000. That’s a $60,000 price difference, which is much more than what you’d pay in commission!

Myth #3: You Can Only Sell in Spring or Summer

It’s no secret that spring and summer are prime seasons for real estate, but that doesn’t mean you should only list during those months. In fact, there are some hidden benefits to selling during the fall and winter that you might not have considered.

Many people buying in the second half of the year are often more motivated to make a deal, whether they’re relocating or adapting to a change in their personal life. That means they’ll likely have their paperwork and finances in order well beforehand, which speeds up the closing process. You’ll also deal with less competition, which will make your home stand out more and give you extra negotiating power.

Myth #4: You Can Price Your Home by Yourself

There are countless mistakes to avoid when it comes to pricing your property, especially if you’re a first-time seller. Many homeowners believe they know their home best and can set their own price, but this isn’t necessarily the case. Oftentimes, sellers put more value into their home than it’s actually worth due to personal feelings—after all, it’s hard to see your own home without an unbiased eye! The right agent will know the ins and outs of the local market and won’t be so biased, which makes them qualified to give you a more accurate estimate.

It’s also crucial to be wary of online home estimators that promise instant results. Believe it or not, they won’t take into account any recent upgrades or repairs you’ve made on your home. A website also lacks the same personal touch as a real person. An agent will do thorough research into real estate trends in your area, as well as other properties that have sold nearby. Their hyper-local analysis paints a better picture of what your home can actually sell for.

Looking for More Selling Advice?

Whether you’re selling your first home or your fifth, it’s always a good idea to brush up on your real estate knowledge. If you have questions or are ready to list, feel free to reach out to us for more information. We can’t wait to team up and tackle the selling process together!

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Keep Calm and Move On: How to Tackle a Long-Distance Relocation

Whether you’re heading down the street or to a new town, moving is always a tough transition. However, relocating across the country presents a whole new set of challenges you might not have considered. Picking up your life can be an exciting change, but it’s also a bit overwhelming.

Need some help navigating the process? Take a deep breath and get ready—we’ve got some quick tips for you!

Stay on Top of Your Schedule

Sometimes a cross-country move can come out of nowhere, especially if it’s due to a job or major life change. Even if you’ve been planning your relocation for a while, it can still be exhausting. Before you start tearing your hair out, it’s crucial to start planning ahead of time.

Once you’ve figured out your moving date, be sure to stay on top of your calendar. It’s easy for your schedule to fill up with appointments, going-away parties, and other obligations. It might help to create to-do lists or invest in a good planner (digital or paper!). However, as you get busier, be sure to plan some time for yourself, too. Tackling a move is impossible without some self-care!

Declutter & Organize

Let’s face it—organizing everything you own and moving it thousands of miles is no easy feat. Start lightening the load right away, and get rid of things you won’t need once you move. You might even want to have a garage sale or donate your gently used objects to charity. Remember, if you don’t use it regularly, you should probably lose it.

Looking for a simple way to tackle the decluttering process? Try going room by room and sorting things as you go. It’s easy to get overwhelmed as you pare down your possessions, so having a system will help ease the burden.

Pack Everything Up

When it comes to packing, it’s essential that all of your belongings are secure. Check that all boxes are reinforced, and invest in some heavy duty tape and wrapping materials. Moving supplies don’t have to be expensive, though—check social media or local stores to find a bargain on some good quality boxes.

Your stuff is in for a long haul if you’re moving across the country, so you might want to take extra steps to prevent any damage.  If you’re looking for some good padding, old t-shirts and socks will do the trick in a pinch! Don’t be afraid to get creative—jewelry boxes, small containers, and extra suitcases can help you save some space.

Make Travel Arrangements

When you’re making a move across the country, getting to your new home is one of the most difficult parts of the process. Be sure to make travel arrangements in advance—this means you should research hotels, book rentals, and reserve plane tickets ahead of time. As you’re packing, be sure to set aside any essentials that you might need as you travel to your new place.

Wondering what you should keep on hand? Think of it like packing for a vacation—you’ll want toiletries, extra clothing, medication, and all your other “must-haves.” Don’t forget to keep important paperwork, such as birth certificates and passports, with you in case you need them.

Connect with a Local Agent

Unless you have a friend or family member in your new city, it can be tough to scope out the area. Nobody will know your future home quite as well as a local, and connecting with the right real estate agent can help.

Aside from helping you find a home, your agent can also help you navigate your new surroundings with ease. Working with an area expert comes with a lot of perks, including relocation packages, personalized guidance, and specialized tools…not to mention the local knowledge to recommend anything from the top school district to the best pizza joint! When you’re choosing a real estate agent, be sure to do your research and reach out to a few before making your decision. You want to make sure you gel with whomever you choose!

Ready to Conquer Your Move?

Although relocating can be stressful, it doesn’t have to be as difficult as you might think. Remember, staying organized and prepared will make the entire process that much easier! If you’re new to the area or are looking for some long-distance buying resources, feel free to reach out to us. We’d love to ease the burden of your cross-country move!

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Helpful Tips for Selling Your Home during the Busy Holiday Season

Get ready to hang the lights, deck the halls, and spread some cheer—the holiday season is almost here! Juggling the holidays along with a home sale might be sound impossible (or at the very least, stressful), but we’re here to help you find the best way to balance both.

Here are our top 4 tips for navigating your home sale during the holiday season!

Use Decor to Your Advantage

You don’t have to go all out with holiday decor, but a little seasonal warmth sprinkled here and there goes a long way! Hang some white lights along the staircase, add a wreath to the front door, and string some garland along the mantel. If you do opt for a tree, you’ll want to make sure it doesn’t crowd the room—perhaps even consider a tabletop version.

Bonus tip: scent is the sense most closely tied to memory, so use that to your advantage to appeal to buyer nostalgia! Bake some cookies beforehand, warm up a pot of cider, or light a few seasonally scented candles.

Be Flexible with Showings

While you’ll probably have a busy schedule over the next month or two, you should make sure it doesn’t affect your availability for buyers too much. One of the biggest reasons people hold off on selling during the holidays is because they can’t be around to prepare their home…but intentionally making room in your schedule will make the whole process much simpler!

If you usually host a holiday party, consider asking a friend or relative to step in for you. If you’re traveling, try not to be gone for too long, and make it clear to your agent and any potential buyers when you’ll be back.

Work with a Home Stager (or Get Tips from Your Agent)

If you either: A.) really don’t have time to stage or B.) don’t want to take any risks on your home not looking its best, then working with a qualified home stager is a great option! You might be skeptical, but home stagers have been specially trained and certified to optimize your space with the right decor and furniture—which often leads to faster and more profitable sales.

It’ll also take one more stressful task off of your plate, giving you more time to plan for the upcoming festivities. If you want a few recommendations for home stagers, just give us a call. Of course, we can always do a walkthrough of your home and offer personalized tips and DIY projects, if you’d prefer that!

Practice Smart Marketing

Marketing a home is the key to reeling in the right buyer. It’s even more important during the holiday season, since fewer—but more serious—buyers are on the hunt. That’s where working with an agent really comes in handy! You can sit back, relax, and plan for the holidays, while we take care of getting the word out about your home through our comprehensive marketing resources, including our website, social media platforms, local advertising, professional contacts, and more.

And, of course, we’ll crunch the numbers and do the research to ensure that your home is priced at the best number for your interests.

List Your Home this Holiday Season

Balancing a home sale and the holidays can be stressful…but not if you work with a professional! Enlist our help, and we’ll be around to carry some of your workload, reduce your stress, and sell your home for top dollar—and answer any and all of your questions along the way. Ready to list your home? We’re just a phone call away!

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The Top 5 Exterior Areas to Fix up Before Listing Your Home this Fall

You’ve probably heard that spring and summer are the best times to sell your home, and we’ll be honest: they do have their perks. But with mortgage rates remaining low and motivated buyers steadily flowing into the market, this fall is shaping up to be a pretty profitable selling season.

If you’re gearing up to list your home soon, then you’ll need to pay extra attention to your outdoor areas. Here are the top five spaces to give a little TLC to before you sell!

The Lawn

Once you’ve raked up the leaves, you might think your lawn is all taken care of. But there’s much more to fall lawn care than bagging up leaves! If temperatures haven’t majorly dropped by the time you list, you’ll need to keep mowing your lawn—it’ll continue growing until the first hard frost.

If you’ve got a few bare spots in your yard, fall is also the perfect time for overseeding! Since the ground is relatively warm but the sun isn’t quite as powerful as in the summer, growing conditions are better than ever. Just be sure you’re providing your lawn with plenty of water, and those sparse spots should start to fill in.

The Garden

Since you’re planning a move, you probably don’t want to start planting new veggies, but there are other ways to give your garden a fresh look. First, you’ll want to make sure all of your leftover plants from spring and summer are cleared out, and your plot is weed-free. Once that’s taken care of, it’s time for the fun part!

Picked up a few pumpkins or gourds from the farmers’ market? Set them out near your doorstep. Need a home for a scarecrow or two? Give them a perch on either side of the garden. You can fill in any blank space with potted plants like mums or sunflowers or a decorative holiday banner!

The Roof 

With trees shedding leaves and dead branches, you’ve probably got a decent amount of brush and foliage dotting your roof. Now’s the time to pull out the ladder and do a clean sweep. Plus, it’s the perfect chance to get a look at the condition of your shingles and see if any need replacing!

While you’re up there, be sure to sweep out your gutters, as well. There’s a good chance the extra debris has them more clogged up than usual, which could lead to flooding or exterior damage. Clearing them out will prevent any issues, and show buyers that you go the extra mile in maintaining your home.

The Porch

The crowning glory of your home’s exterior, the porch should act as the first taste of what the inside of the home has to offer. You want to strike the perfect balance between warm and welcoming and clean and clutter-free!

First, take care of spiffing the space up by sweeping the floors, ringing out the welcome mat, and dusting off any outdoor furniture. If you have one too many chairs or a crowded collection of potted plants, you should remove some of the clutter.

Then, add a little character! Put a few pumpkins by door, set out a scented candle or two, swap out your porch light for a warmer wattage, and update your throw pillows—just be careful not to overdo it. Since your porch space is likely relatively small, a little goes a long way.

The Front Door

It’s only a small portion of your exterior, but if you play your cards right, your front door can be one of the most eye-catching parts of your home. Nothing draws attention like a fresh coat of paint, so you should consider picking a shade that pops and matches your siding—like a warm red or a bold blue. At the very least, you should use furniture wax or dish soap to scrub out the dinginess.

Once you’ve revamped your door, it’s time to accessorize! Since it’s fall, you should be able to easily find a seasonal wreath to hang. If you really want to go the extra mile, think about replacing your house number or knocker with some shiny new hardware.

Need a Few More Tips?

If you want to make sure your home is staged to impress—in all areas—then we can help. In addition to our home-staging resources, we’d also be more than happy to do a walkthrough of your home and recommend a few personalized decor suggestions or DIY improvements.

From helping you stage to navigating closing, we’ll be there to help you through the selling process, every step of the way. Whenever you’re ready to get started, we’re just a phone call away!

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Kicking Clutter to the Curb

We’ve all been there. One day, you look around your house, and there’s just So. Much. Stuff. Stuff in boxes, stuff on the walls, stuff in the corners—just…stuff. If you’re gearing up to sell your home, you’re going to have to deal with all that accumulated clutter eventually. Luckily, there are plenty of simple strategies for getting the job done!

Arm yourself for the Crusade Against the Clutter, and use these top tips to transform your home before selling.

Start Early

If you aren’t prepared, things can quickly get overwhelming. After all, you’re not only getting your home ready to sell, but you’re also packing things up, finding a new home, and dealing with your finances. It makes sense that decluttering your home isn’t first on your list, but it’s one of the most important steps!

Before you list your home, you want the space to be ready to wow buyers from the second they walk through the door. If you kick off your decluttering months in advance, you’ll be in much better shape come listing time.

Expand Your Storage

For many people, clutter accumulates simply because they don’t know what they actually have. An easy way to fix this issue and make your home more organized is by coming up with an intentional storage solution.

Hit the store and pick up some sliding storage and plastic tubs, then label each unit and keep it stored anyway until needed. That way, you’ll know exactly what you have and where it is. Never worry about misplaced holiday decorations or a surplus of school supplies ever again! Plus, a lot of your stuff will already be neatly packed away come moving time.

Take It Little by Little

Decluttering can be a long process, filling up nights and weekends and free time—especially if you put it off until the last minute. Luckily, if you start ahead of time, you’ll have the luxury of taking it little by little. And not just one room at a time—we mean really little, like an hour or two hours spent on just the kitchen cabinets or bedroom closets.

You can even make it fun! Get everybody in the house together and play a game of 12-12-12. The rules are simple: walk through the house and find 12 items you want to keep, 12 items you want to get rid of, and 12 items you want to sell/donate. You’d be surprised how quickly you can reduce your clutter after a few rounds, and it only takes a couple of minutes!

Make it FAST

For the last tip, we’ve gotten the inside scoop from professional organizer, Peter Walsh. Walsh says that decluttering is as simple as remembering this short acronym:

Fix a time. Plan ahead, and find a time that works for everyone in the house—and make attendance mandatory!

Anything not used in twelve months. If you haven’t used it in a year, then you probably don’t need it. Ask yourself a few questions: Do I need it? Is it valuable to me? Is it worth the space it’s taking up? If no, then kick it to the curb.

Someone else’s stuff. Still have that borrowed tupperware? Give it back. Holding onto things that family members have left behind? Send it their way. If it’s not yours, find a new home for it!

Trash. It’s easy to get sentimental and hold onto things that are well past their expiration date (metaphorically speaking). Don’t be afraid to take the plunge—and maybe even go overboard—and trash some of your older belongings. If you don’t want to go full in and trash it, then you can always donate it to a good cause.

Get Your Home Ready to Sell

Decluttering is just one small step in the selling journey—albeit a fairly time-consuming one. Luckily, we’re here to help you carry the load! Give us a call to learn a few more tips for getting rid of your clutter and staging your home for success.

In the meantime, feel free to explore our additional selling resources, like our neighborhood sold report and Comparative Market Analysis, and let us know when you’re ready to get started!

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The 5 Biggest Mistakes to Avoid When Selling Your Home

If you’re gearing up to sell your home, you’ve probably read tons of articles all about what you should be doing…but what about what you shouldn’t be doing? After all, selling your home is a huge financial decision, and a misstep could mean losing out on your hard-earned profit.

Don’t let something as easy to fix as not staging or pricing incorrectly throw off the success of your sale! Here are the top five mistakes to avoid when selling your home.

Setting an Unrealistic Price

It might come as a surprise, but pricing a home is tricky. Not only do you have to take into account what homes around yours have recently sold for (or, in other words, what buyers are willing to pay), but you also need to know how to value any updates and improvements you’ve made. Plus, you want your home to be priced so that it pops up in as many online searches as possible. When it comes to finding that magic number, sellers’ emotions often cloud the ability to accurately price a home.

So you’ll just use an automatic estimator, and that’ll take care of things, right? Well, only if you’re okay with using outdated data and not taking into account any upgrades you’ve made. The best way to get a price that guarantees you’ll maximize your investment? Enlisting the help of an experienced local agent.

Ignoring Major Repairs (or Making the Wrong Ones)

During the inspection process, your home will be reviewed with a fine-tooth comb. Any things you’ve been avoiding, like leaky faucets, outdated water heaters, or water damage in the ceilings, will be noted and shared with buyers. Additionally, if there are any major necessary repairs that you didn’t disclose ahead of time, you could find yourself in serious legal trouble—or with a cancelled sale on your hands.

Limiting Showings & Failing to Stage

You’re selling your home, but you want to sell it on your terms. You don’t want to have showings every weekend or on short notice, and you don’t want to have to rearrange furniture or remove decor for staging. While changing your home or lifestyle to accommodate buyers might seem like a major hassle, being inflexible is only going to hurt you in the long run.

Buyers are going to want to see your home, sometimes more than once, and it needs to be looking its best if you want to get serious (and competitive) offers. In fact, staged homes have been shown to sell almost 90% faster and for a 20% higher profit than non-staged homes!

Letting Your Emotions Get in the Way

You’ve made a lot of memories in your home, and the space likely holds indescribable value to you. So hearing people walk through the house and point out all of the flaws—then not make an offer—can be draining. A good rule of thumb for selling? Think of the process as a business transaction, and think of yourself as a salesperson, not a homeowner. Creating that divide will not only improve your emotional state, but it’ll also help you see exactly how your home can be better than it is.

Not Hiring an Agent

Thinking of listing For Sale by Owner to avoid agent commission fees? In reality, selling FSBO can actually COST you money in the long run;. according to a 2016 study by the National Association of Realtors®, the average price for a FSBO home was around $185,000—which is $60,000 less than the average price of a home listed by an agent ($245,000).

Aside from pricing, there’s a lot more that an agent can help you with. They’ll come up with a marketing plan for your home, suggest personalized staging strategies, conduct open houses and showings for you, and guide you through any problems or roadblocks along the way, all of which will take a load of work and stress off of your shoulders.

Ready to List Your Home?

Feeling a little intimidated by the home-selling process? Don’t worry—we’re here to help! Not only can we give you a few more pointers on what you should and shouldn’t do, but we’ll also be around to guide you through every aspect of the sale, from listing to showings to closing.

Ready to learn a little more about what it takes to sell for top dollar? Just give our team a call to get started!

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A New Kind of Home Buyer: Tips for Marketing Your Home to Millennials

Millennials get a lot of flack, but they’re an important part of the real estate market. In fact, they make up the largest generational percentage of home buyers right now!

So, if you’re planning on selling your home soon, it’s important to keep the average millennial home buyer in mind. This generation is unlike any that’s come before it, and the way they buy everything (from laundry detergent to life insurance) is unique.

When it comes to catching the eye of the discerning millennial home buyer, here’s what you need to do:

Create a Strong Internet Presence

It goes without saying that millennials rely on the Internet for, well, everything. This isn’t unusual: the Internet makes every kind of shopping easier and more accessible.

As such, giving your home an effective online presence is key. It needs to be easy to find via the most popular home-buying networks, and it has to look great no matter the screen size. After all, more home buyers than ever before are using their smartphones to find their dream home.

Don’t Underestimate the Importance of Professional Listing Photos

Because millennials rely on the Internet to search homes for sale, your home’s photos have to stand out in a big way. After all, with the right photographer even the smallest home can look like a palace.

So, don’t skimp on this expense! Great photos could be the difference between a home selling within hours, and a home languishing on the market for months.

Show How Your Home Will Improve their Lifestyle

Millennials are looking for homes that will improve their lifestyles and be close to wherever they need to be during the week. As you market your home online, be sure you’re highlighting both its features and location in your listing description.

Tell an exciting story of how much better their life will be once they buy your home! Craft your listing description to carefully touch on all the best parts of your home and its surroundings, and let buyers know exactly why they need to buy it.

Know What Millennials are Looking for in a Home

So, what are millennials looking for anyway? Market research finds that millennial buyers are attracted to affordable homes with eco-friendly and smart features. If your home has any green features or environmentally friendly add-ons, you’ll definitely want to highlight them.

In addition, if you’ve outfitted your home to accommodate any smart features that use technology—like a Nest thermostat or other Smart Home appliances—be sure to mention that in your listing description and social media promotion.

Use a Pro to Market Your Home

The easiest way to market your home to millennials? Work with a real estate specialist who understands this unique market—and how to best target real estate’s next generation of buyers.

Give us a call today for more information about selling your home to millennials!

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Up Your Home’s Resale Value with These 5 Outdoor DIY Projects

Spring is here, and summer is closer than ever. That makes it a great time to get outside and spruce up your home’s exterior!

If you’re planning on selling your home soon, a little outdoor maintenance can go a long way. In fact, here are five outdoor projects you can do yourself that are sure to add resale value to your home.

Install a Fire Pit

Imagine spending a warm summer evening out back with your friends, sipping cool drinks and roasting marshmallows over an open fire. The truth is, installing a fire pit is easier than you might think!

A fire pit is made out of fireproof materials and should sit on a flat surface at least 15 feet away from your home and any trees. Here’s a how-to guide for building a backyard fire pit.

Remember, check your local building codes before beginning any type of construction!

Don’t have a yard for a fire pit? Turn your balcony into a cozy dining area instead!

Add Some Outdoor Lighting

Transform your backyard space for summer with lights that add both ambience and security. You can safely add low-voltage lighting to your front or backyard by yourself, even if you don’t have extensive electrical experience.

Whether you opt for motion-activated LED lights or hanging fairy lights, you have some great options to consider for your yard!

Have a nice back deck or balcony? Add some lights to make it a great place to gather any time, day or night.

Fix the Front Door

Your front door should be clean, bright, and welcoming! After all, it’s the first thing potential buyers will see when they enter your home.

There are a couple of different options to freshen up your front door. If it’s very old or damaged, you could replace it altogether. Other options for sprucing up your door include painting it a different color,touching up the paint job, or replacing the doorknob or knocker.

Live in a condo with an interior front door? You can still spruce up your entryway with a nice welcome mat and some potted flowers.

Power Wash the Exterior

Dirty siding on your home can make it look old and neglected, which can be a major turn-off for buyers! A simple solution to get your home’s exterior looking like new is to rent a power washer to take care of any dirt. We recommend renting a heavy-duty, gas-powered pressure washer, as these are the most efficient.

Depending on your home’s specific material (vinyl, stucco, brick, etc.), you will need to obtain a specific type of detergent to power wash your home. Be sure to opt for an environmentally friendly version!

Refresh Your Landscaping

Taking the time to properly maintain your landscaping—and adding a few new features here and there—can both increase your home’s resale value and attract more buyers. After all, real estate is all about the curb appeal!

Installing an attractive stone walkway, mulching your flowerbeds, planting new flowers or shrubbery, and planting trees are all great ways to improve your home’s landscaping.

Don’t have a yard? You can still spruce up your entryway and outdoor areas with potted flowers or hanging planters.

Looking for More Home-Selling Strategies?

We can help you increase your home’s value and get it sold fast. Contact our team today to learn more.

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Make Buyers Fall in Love with Your Home with These Easy Staging Tips

Love is in the air! We’re not talking about Valentine’s Day — we mean all of the buyers falling in love with your home thanks to these easy staging tips. From simple DIY projects to decor and decluttering pointers, these effortless staging tips will wow the next buyers that step through your front door.

Clean, Clean, Clean

The single most important step for staging success? Clean. Break out those rubber gloves and scrub every corner, crack, and crevice that you can find. Not only will a clean home convey to buyers that you take good care of your space, but it’ll also ensure less work and fewer problems when they move in.

The home-staging cleaning process is more than just regular vacuuming, dusting, mopping, and scrubbing; you’ll need to go the extra mile. We’re talking waxing the floors, deep cleaning the carpets, polishing all of the handles and doorknobs, and more. Make an extensive list, and devote a whole weekend to tidying up.

Tackle Any Unfinished Projects

Do you have a notoriously leaky faucet that you haven’t gotten around to fixing, or a stain on the floor that you’ve been covering with a rug? Now is the time to take care of it.

Take an inventory of any unfinished projects you’ve accumulated. Whether it’s repairing a lighting fixture or patching a hole in the roof, ticking off pending projects is critical in the staging process. The last thing a buyer wants is to inherit problems from a home that they could’ve avoided.

Try Small-Scale DIY

You don’t have to add an extra room or install an in-ground pool to make your home stick out to buyers. There are plenty of simple and affordable DIY projects, from decor improvements to easy upgrades and repairs, that’ll make your home pop!

Need some ideas to kickstart the process? Try putting a fresh coat of paint on the walls, replacing outdated lighting, upgrading cabinet handles and doorknobs, or de-popcorning your ceiling — just a few of the many easy ways to elevate your home’s look.

De-personalize and De-clutter

While decorating plays a big role in catching a buyer’s eye, there’s a fine line between standing out and overdoing it. While you might like your style of decorating, buyers could find it off-putting, so keeping it neutral is key. Using house plants and seasonal greenery is always a solid option for filling empty space!

While you’re putting up that new decor, you’ll want your space to be clutter-free and open. If you have any old couches, outdated decorations, or unnecessary accent pieces, take the opportunity to get rid of them before showings start.

List Your Home with Local Experts

From helping you get your DIY on to handling the complicated closing paperwork, our team is dedicated to helping you have a successful and stress-free real estate experience.

Are you ready to get started on your selling journey? Don’t hesitate to give our team of local experts a call today!